Skip to content
Proton

Substitute item

Also called substitution, alternate item

Dasha ShakovReviewed by Dasha ShakovVP Marketing, Proton

Updated

What is substitute item?

A substitute item is a different product shipped in place of the one ordered because it does the same job, such as another brand with the same specs. Distributors offer substitutes when the ordered item is out of stock, discontinued or slow to arrive, with the customer’s approval.

Substitute item example

The contactor on an order won’t be back for three weeks. An equivalent from another manufacturer has the same rating and coil voltage, and the buyer approves it by email.

Browse all 31 terms in Orders and fulfillment

See your own data in these terms

Proton connects your ERP and the rest of your business data, so every rep sees each customer’s purchase history, spending gaps and open quotes in one place.

30 minutes with a distribution expert. No scripts, no pressure.